Stop Digging Through Xero Reports: Just Ask AI Instead

If you're an accountant, bookkeeper, or finance manager working in Xero, your month-end probably looks something like this: log into each Xero org, pull the same reports, export to Excel, reformat, compare to last month, build the pack, send it out. Repeat for the next client. And the next.

It works. But it's slow, it's manual, and it doesn't scale. And the moment someone asks a question that doesn't fit neatly into a standard Xero report ("How does our cash position compare across all three entities?" or "Which clients are consistently paying late?") you're back in the spreadsheets.

There's a better way.

 

Two Problems, One Solution

Xero users typically hit two reporting walls at the same time.

Wall 1: Month-end is a grind. The reports you need every month are the same, but the process of pulling, formatting, and distributing them never gets faster. If you're managing multiple Xero orgs (and most accountants are), multiply that pain by however many clients or entities you look after.

Wall 2: Ad-hoc questions are surprisingly hard to answer. Someone in the business asks "What's our average debtor days this quarter?" or "How much have we spent on subcontractors versus last year?" These are reasonable questions, but Xero's built-in reports don't always give you a clean answer. So you export, manipulate, and hope you haven't made a formula error.

Tugger solves both.

 

For Month-End: Automated Power BI Dashboards

Tugger connects to your Xero account (or accounts, we support multi-entity) and pulls your financial data into a secure data warehouse. See what Xero data you can report on with Tugger's Xero connector. From there, you get a suite of ready-made Power BI reports covering profit and loss, balance sheet, aged receivables, aged payables, cash flow, budget vs. actual, and more.

These reports update automatically. No manual refresh, no exports, no reformatting. You open Power BI, and the numbers are there. For firms managing multiple Xero orgs, this alone can save hours every month.

Thompsons Group transformed their fragmented reporting by combining Simpro and Xero data into unified dashboards through Tugger. The result was clearer financial insights, improved team productivity, and stronger data-driven decision making across the business. Read their story

 

For Ad-Hoc Questions: AI Insights

This is the newer capability, and it changes the game for finance teams.

Tugger's built-in MCP server connects your Xero data to AI tools like Claude, ChatGPT, or Gemini. You ask a question in natural language and get an instant answer drawn from your live financial data.

No formulas. No exports. No pivot tables. Just ask.

Questions that used to take 20 minutes now take 20 seconds:

  • "What's our cash position across all entities right now?"
  • "Which customers have invoices overdue by more than 60 days?"
  • "How does this quarter's revenue compare to the same period last year?"
  • "What's our average debtor days by customer group?"
  • "Show me the top 10 expense categories by spend this year."
  • "What percentage of invoices were paid within terms this month?"

Each answer comes from your actual Xero data, not a generic AI guess.

 

Multi-Entity Reporting Without the Headache

This is where Tugger really earns its keep for accountants and finance teams.

If you manage multiple Xero organisations, whether that's multiple clients, multiple entities in a group, or multiple trading companies, Tugger can connect to all of them. Your data sits in the same warehouse, which means you can report across entities in a single dashboard or a single AI question.

"What's the combined aged receivables position across all three companies?" One question. One answer. No spreadsheet consolidation.

 

It's Not Just Xero

Most Xero users also run other systems. Tugger connects to Simpro, HubSpot, Harvest, Monday.com, QuickBooks, and more. Because all your data lives in the same warehouse, you can ask questions that span across systems:

  • "Show me invoiced revenue in Xero alongside job costs from Simpro for each project."
  • "Which HubSpot deals closed this quarter and what's the corresponding invoiced value in Xero?"
  • "Compare Harvest billable hours to Xero invoiced amounts by client."

This kind of cross-system financial visibility is what CFOs and FDs ask for but rarely get without a dedicated analyst.

 

Getting Started

  1. Sign up for a free trial
  2. Connect your Xero account (or accounts), no coding required
  3. Start with your automated Power BI reports, or jump straight into AI Insights

No contract, AI Insights included on all plans, and a UK-based team that understands accounting.

 

Frequently Asked Questions

Can I connect multiple Xero organisations?
Yes. Tugger supports multi-entity, so you can connect multiple Xero orgs and report across them in a single dashboard or AI query.

Does it work with tracking categories?
Yes. Tugger syncs tracking categories and options, so you can report by department, location, project, or whatever your tracking categories represent.

Is my financial data secure?
Absolutely. Enterprise-grade data warehouse, read-only AI access, and your data is never used to train AI models. Tugger is also a Xero certified partner app.

Can I still build custom reports?
Yes. The ready-made reports are a starting point. You can customise them or build entirely new reports from scratch in Power BI.

How much does it cost?
Plans start from £125/month with no contract. See pricing

Ready to make month-end less painful? Start your free trial or book a demo

More Reasons to Choose Tugger®

Don't just take our word for it.

Before Tugger, our reporting was fragmented. Our data lacked clarity. Tugger changed all of that, giving us unified, visually engaging reports across all areas of our business, making data insights much easier to understand and act on.
Gary Moorhouse
Commercial Director
Thompsons Group
We used to struggle with the time it took to manually refresh many clients' reports each month, where small errors could derail the process. Tugger has completely streamlined this, automating updates and allowing our staff to access reports daily. It’s been a game-changer for our team and our clients.
Sam King
Head of Xero and Xero Education
Thorne Widgery
I want to commend Tugger's team for being a credit to the company. Every person I've interacted with has been knowledgeable, friendly, and incredibly helpful. I've felt well supported and looked after throughout the entire process. Well done!
Josie Lawton
Finance & BI Analyst
Make.Contact
I've never encountered something as user-friendly as Tugger – a simple flip of the switch, and it's up and running. I was genuinely impressed. With standard reporting templates right from the start, I gained instant visibility into our individual companies and entities. To be honest, it was quite remarkable.
Matthew Hughes
Chief Information Officer
UDL Group
Tugger has revealed data that has given us brand new ideas around the ways in which we can deliver our service to our customers. If you want somebody to work with to grow your business, you definitely need to work with Tugger
Jeff Smith
Partner & Director of Digital Disruption
Envirotech Group
It’s a simple set-up for getting your data and being able to report straight away. Even if you’ve got no Power BI knowledge.
Damian Winstone
Commercial Business Partner
ARH Group Ltd
With Tugger, reporting has become straightforward and remarkably clear, making it easy for us to get what we need.
Dean Kahl
Marketing and Systems Manager
TAG Catering Equipment UK